Where quiet lives.

Simplicity isn’t the absence of design, but the presence of intention. In every curve. Every joint. Every scent of real wood and whisper of linen. Furniture that exhales, so you can too. Built to help you live softer, move slower, and feel at home in the stillness. Not just well made. Well meant. This is rest, by design. This is a natural fit.

Every room has its rituals.

From sunrise to sunset, design shapes the way we move through our day. The Thuma Gift Shop extends that philosophy beyond furniture—into scent, touch, and routine.

Thuma

“Child Lock”

 

written by

Ryan Parkhurst

INT. LIVING ROOM — DAY

Minimal, sunlit room. A THUMA box sits on the carpet, resting center of the room. A TODDLER waddles in wearing footie pajamas holding a sippy cup. When the TODDLER approaches the box, he lets go of his sippy cup and it falls on the carpet. He is curious about what’s in the box. 

The TODDLER squats down, rips open the box and begins pulling out solid wood pieces. Then the TODDLER is seen struggling to drag a long wooden piece to the corner of the room, then another.

 

CLOSE-UP — BED PIECES

The TODDLER pushes two frame pieces together. Click. They lock perfectly. The TODDLER claps and giggles.

 

MONTAGE — VARIOUS SHOTS

TODDLER dragging more wooden pieces across the carpet, his little hands sliding more joints into place. Click. The TODDLER wipes their brow dramatically, imitating an adult.

 

WIDE SHOT — THE BED

The bed is fully assembled. The TODDLER tries to climb up onto the bed, when suddenly FATHER appears and lifts the TODDLER up. The TODDLER innocently falls back onto the bed, rolling over and giggling as he looks up at the FATHER.

 

CLOSE-UP — TODDLER

 

CLOSE-UP — MOTHER in doorway smiling

WIDE-SHOT — FATHER laying on back in bed holding TODDLER in air doing “airplanes”

 

FINAL TITLE CARD

The THUMA logo fades in over the previous wide-shot of FATHER and TODDLER.

SUPER: Luxury furniture with no assembly tools required.

TAGLINE: A Natural Fit.  

In a world obsessed with faster, we chose slower. The things worth keeping should take their time being made, and even longer being loved.

We don’t believe in fast furniture. We believe in the pause between steps, in the breath before the next piece clicks in. We believe in things that last longer than attention spans.

We believe a bed should outlive its instruction manual, or better yet, not need one at all. That every joint should make sense to your hands, not your nerves. That a quiet, well-spaced, well-lit, well-lived in room can teach you more about design than a hundred trend reports.

We believe in making fewer things, better. In the discipline of restraint. In replying to nothing with just right. In what happens when craft is allowed to move at the speed of care.

We don’t make furniture for people who want something new. We make it for people who want something right.

So when it finally clicks together, without tools, without stress, without noise, then the sound you hear isn’t assembly.

It’s peace.

We

We

What’s the rush?

Copywriting & Art Direction

By Ryan Parkhurst

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